Members Event
Bringing the brand to life in-store, the BOSS activation created an engaging experience for members, combining a branded cart with a considered catering moment. The activation added a premium touch to the retail environment, giving members an opportunity to enjoy a memorable brand experience while shopping.
- Custom Packaging
- Brand moments
- Corporate Activation
Custom Branded Juices Handed out
Engagements
Cites
The Brief
Create a fun and engaging member activation across Sydney and Melbourne, bringing the BOSS brand to life through a memorable, on-brand experience.
The Experience
Activation Haus delivered a vibrant branded juice activation across BOSS locations in Sydney and Melbourne, with 200 custom-branded juices served to members.
The activation created an easy, shareable moment for members to enjoy while reinforcing the BOSS brand in-store. The activation was a sell-out, with all available juices claimed by members.
From custom branding and catering coordination through to delivery across both cities, Activation Haus managed the activation end to end, creating a seamless experience that combined great product with a strong visual brand moment.
